Ben Pieratt
Name, Brand, Product design
Product Therapy Studio
Name, Logo, Concept
Insight on demand for founders and talent.
ProductTherapy.Studio
Godmom
Logo, Product, Concept
Modern tech for Divination and Self-Understanding thru Ancient Systems.
god.mom
Dai
Logos
Honored to work on a new symbol for Dai, an industry leading stablecoin.
makerdao.com
Noosphere
Pre-Brand
Noosphere Platform by Gordon Brander.
subconscious.network
Subconscious
Pre-Brand
Subconscious Software by Gordon Brander.
subconscious.network
Glu
Pre-Brand
Glu dev framework.
Standard Practice
Name, Pre-Brand
Voice AI for medical staff.
standardpractice.ai
Caldera
Pre-Brand
Web3 infrastructure.
Polarity
Pre-Brand
Polarity Finance Platform.
Q
Real estate investment platform.
Hellosaurus
Pre-Brand, Name
"Writing as usual, publishing like never before."
hellosaurus.com
Itsme
Pre-Brand
Find friends with your avatar.
Figma
Monadic
Logos
Makers of Oscoin - Tools and incentives for open source maintainers.
Visit
ARTBLX
Name,
Brand,
Product
High end crypto art market.
Visit
Electric Objects
Name,
Brand,
Product
Ambient hardware & internet art marketplace.
Process
OSCAR
Name
Smart, simple health insurance for NYC. Named with Eli Rousso.
Interspace
Logo
VR community from the makers of Vine and Peach.
Maison Sport
Name,
Logo
Ski instruction startup service operating out of France, Switzerland and Italy.
This.
Brand,
Product
One link a day from The Atlantic's community of top media curators.
Mediar
Name,
Logo
In-store marketing promotions and analytics. Named with Fictive Kin.
Olli
Name,
Brand
Cloud-based HR and payroll for humans.
Fire Esc
Name,
Brand,
Product
A cool drink of media. Launch tba
Work Of
Name,
Product
Marketplace for master furniture and home good designers.
New Sounds
Logo,
Product
Hand-picked and genre free, WQXR's New Sounds is a staple of NYC radio.
Terrapin Bale
Logo
Talent investment and venture capital studio.
Ten Thousand
Name,
Logo
Athletic apparel and essentials for high-performance athletes.
Evenly
Name,
Logo
Athletic apparel and essentials for high-performance athletes.
Rushmore
Logo,
Product
Athletic apparel and essentials for high-performance athletes.
Thanks Bud
Name,
Brand,
Product,
High-end product bookmarking service and community.
Pre-Brand
Name,
Brand,
Product,
High-end product bookmarking service and community.
Folder Market
Name,
Brand,
Product
A market for your folders right?
Svpply
Name,
Brand,
Product,
High-end product bookmarking service and community.
Business Model
Name,
Brand,
Product
Clothing and accessories for cofounders.
Visit
Lookwork
Name,
Brand,
Product
Visual RSS for the creative industry.
Visit
Squarewolf
Name,
Brand,
Product
Goods and apparel for the mythologically and geometrically inclined.
Dead Bookstore
Name,
Brand,
Product
New art wherever books are sold. An art series 60 years in the making.
ArtCorp
Name,
Brand,
Product
Contemporary art financing for the primary art market.
Visit
OK Hillary
Name,
Brand,
Product
An honest but unsuccessful attempt at affecting the 2016 election.
Visit
Varsity Bookmarking
Name,
Brand,
Product
A weekly interview magazine where questions are answered with links.
Hessian
Name,
Brand,
Product
An invader, an ode, a brand for sale.
Visit
Very Goods
Name,
Brand,
Product
Product bookmarking and community for former Svpply members.
Visit
Book Cover Archive
Name,
Brand,
Product
A weekly interview magazine where questions are answered with links.
The Egotist Network
Name,
Brand,
Product
A network of ~15 city blogs focused on local advertising + design.
Visit
Readymech
Brand,
Product
A series of downloadble paper toys for adults and kids alike.
Visit
Internetland
Name,
Brand,
Product,
Personal freelance studio name and mark.
I offer Names, Logos, Brands, Product Design and Audits at the same rate and timing structure: $250/hr in 20 hour units, or $5,000 per engagement. That time includes 5-15 designs of details we will agree on together, 2 meetings and a summary PDF deck.
Email for Design
Learn more about Product Therapy
As an entrepreneur and artist I’ve launched about one project per year for the last 15yrs:
Father Earth 2023
Unconscious Binary — Building a bridge to the unconscious 2022
Digital Spiritual Futurism 2022
ffffound — A few words for the nearly departed 2017
Work versus Life. Greatness versus Family. 2014
A Note on Smallness 2014
A 3-step process for naming a product, and some links. 2014
Dear Graphic and Web Designers. 2011
My Job Pt.1 — I have no idea what I’m doing 2011
In Praise of Quitting Your Job 2010
Dust Off Your Dropbox Files and Sell Them At This Digital Flea Market AIGA Eye on Design, 2019
Step Inside The Dead Bookstore, Where Printed Books Are Reborn FastCo Design, 2016
Finally, An Honest Campaign Slogan FastCo Design, 2016
Hessian: The Product-Less Brand Your Company Can Buy for Only $18,000 Wired, 2013
Svpply’s Founder Is Building A New And Improved Social Shopping Site Called Very Goods TechCrunch, 2014
Ben Pieratt, on Failure Creative Mornings, 2014
It's Time To Pay Your Respects To Svpply MTV Style, 2014
Interview on Kern and Burn 2013
For Sale: Hessian, A Brand without A Product FastCo, 2013
eBay Acquires NYC-Based Social Shopping Site Svpply TechCrunch, 2012
Extremely rare that I'll send anything out tbh. But, SOMETIMES.